Forrester Research

Analyst's Photo	Name and Title	Contact information
	Peter Burris VP-Research Director, Digital Products

Research Coverage

Application Development, Enterprise Marketing Platforms, Interactive Marketing, Marketing & Advertising, Marketing Automation, SOA & Web Services, Sales, Marketing, & Product Strategy

Research Focus

Peter serves Technology Marketing Professionals and helps them transform B2B marketing capabilities to provide direct value to customers, thereby improving engagement efficiencies, sales effectiveness, channel partner orchestration, and customer input to product strategy and planning activities.

He is a leading expert on evolving Web 2.0 infrastructure, with a focus on how requirements to utilize Web 2.0 technologies to improve organizational effectiveness and efficiencies translate into different combinations of modern server; storage; database; and middleware architecture, technology, and products.

Previous Work Experience

Prior to joining Forrester, Peter was a highly regarded IT industry consultant and analyst, including executive research and business positions at META Group (now Gartner) and IDC. He was the lead author of META Group's influential adaptive infrastructure strategies program. He has been extensively quoted in leading media outlets, including The Wall Street Journal, The New York Times, The Economist, NPR, and the Palo Alto Daily News. He also has written columns for CNET, ZDNet, and the IT Manager's Journal.