Emily RileyVice President, Research Director
Behavioral Targeting, Brand & Product Web Sites, Interactive Marketing, Marketing & Advertising, Marketing Measurement, Marketing Measurement Methods & Techniques, Marketing Planning, Media Buying, North America, Online Advertising, Social Marketing
Emily serves Interactive Marketing Professionals and specializes in advertiser, consumer, and publisher trends and technologies, which includes social marketing, online brand and direct response marketing, targeting, measurement, and response.
Prior to joining Forrester, Emily worked at Martha Stewart Living Omnimedia, where she helped relaunch its website as an advertising-based content site. Before that, she was at Advertising.com for five years as a delivery analyst. There she was responsible for the delivery and analysis of advertising campaigns across its network of more than 2,500 sites.
Emily earned a bachelor's degree from The Johns Hopkins University.
2012 Interactive Marketing Predictions December 07, 2011 (Rating: 9) BookmarkPDF
Topic Overview: Interactive Marketing Maturity November 22, 2011 BookmarkPDF
The Future Of Interactive Marketing April 04, 2011 (Rating: 10) BookmarkPDF
2011 Interactive Marketing Predictions December 31, 2010 (Rating: 8) BookmarkPDF
Midyear Planning: Predictions For 2011 July 29, 2010 (Rating: 7) BookmarkPDF
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