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For Interactive Marketing Professionals
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May 17, 2008 US Online Affiliate Marketing Forecast, 2007 to 2012with David Daniels |
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This is an excerpt
Executive Summary
Affiliate marketing continues to play a key role in online marketers' ability to reach and acquire customers.
Key Questions
- How much will advertisers spend on online affiliate marketing between 2007 and 2012?
- How much affiliate spending will be generated via networks versus through direct retailer or affiliate relationships?
- What will be the key drivers of growth in the coming years?
This is an excerpt
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